---
description: Discover the benefits and disadvantages of Customer.io.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Customer.io Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Customer Data Platforms (CDP)](/directory/31334/customer-data-platform/software) > [Customer.io](/software/174023/customer-io) > [Customer.io Alternatives ](https://www.capterra.co.uk/alternatives/174023/customer-io)

# Alternatives to Customer.io

Canonical: https://www.capterra.co.uk/alternatives/174023/customer-io

> Explore the top alternatives to Customer.io. Compare features, ratings, and reviews to find the best software for your needs.

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## Top Alternatives

1. **Brevo** — 4.6/5 (3523 reviews) — Cloud-based platform for email, SMS, and WhatsApp marketing with automation, CRM, live chat, transactional email, and loyalty program.
   - [View profile](https://www.capterra.co.uk/software/132996/brevo)
   - [Compare vs Customer.io](https://www.capterra.co.uk/compare/132996/174023/brevo/vs/customer-io)
2. **Gmail** — 4.8/5 (13564 reviews) — Gmail is a cloud-based solution that enables businesses to send, receive, organize, and schedule emails across multiple user accounts.
   - [View profile](https://www.capterra.co.uk/software/202338/gmail)
   - [Compare vs Customer.io](https://www.capterra.co.uk/compare/174023/202338/customer-io/vs/gmail)
3. **MailerLite** — 4.7/5 (2324 reviews) — From newsletters to automated customer journeys—join 1 million businesses scaling the easy way with MailerLite.
   - [View profile](https://www.capterra.co.uk/software/136603/mailerlite)
   - [Compare vs Customer.io](https://www.capterra.co.uk/compare/136603/174023/mailerlite/vs/customer-io)
4. **ActiveCampaign** — 4.6/5 (2571 reviews) — Cloud-based marketing and sales automation platform with email, SMS, WhatsApp, CRM, landing pages, and AI-driven automation.
   - [View profile](https://www.capterra.co.uk/software/79367/activecampaign)
   - [Compare vs Customer.io](https://www.capterra.co.uk/compare/79367/174023/activecampaign/vs/customer-io)
5. **Constant Contact** — 4.3/5 (2953 reviews) — Cloud-based email and digital marketing platform with automation, SMS, social media, event tools, and CRM for small businesses.
   - [View profile](https://www.capterra.co.uk/software/31898/constant-contact)
   - [Compare vs Customer.io](https://www.capterra.co.uk/compare/31898/174023/constant-contact/vs/customer-io)
6. **Systeme.io** — 4.8/5 (2130 reviews) — Learning management and email marketing platform that helps businesses with tools for launching and growing online operations.
   - [View profile](https://www.capterra.co.uk/software/198994/systeme)
   - [Compare vs Customer.io](https://www.capterra.co.uk/compare/174023/198994/customer-io/vs/systeme)
7. **EmailOctopus** — 4.8/5 (657 reviews) — EmailOctopus is email marketing software that provides simple tools for businesses to manage subscribers and send emails.
   - [View profile](https://www.capterra.co.uk/software/147415/emailoctopus)
   - [Compare vs Customer.io](https://www.capterra.co.uk/compare/147415/174023/emailoctopus/vs/customer-io)
8. **Omnisend** — 4.7/5 (837 reviews) — Omnisend is an email and SMS marketing platform for ecommerce brands to grow sales with automation, popups, and segmentation.
   - [View profile](https://www.capterra.co.uk/software/153508/omnisend)
   - [Compare vs Customer.io](https://www.capterra.co.uk/compare/153508/174023/omnisend/vs/customer-io)
9. **Success.ai** — 4.8/5 (418 reviews) — Email marketing platform that helps businesses improve, track, and manage outreach, access leads, and more.
   - [View profile](https://www.capterra.co.uk/software/1055401/success-ai)
   - [Compare vs Customer.io](https://www.capterra.co.uk/compare/174023/1055401/customer-io/vs/success-ai)
10. **Bloomreach** — 4.8/5 (56 reviews) — Orchestrate all of your personalization pursuits — using both customer and product data — in one platform\!
    - [View profile](https://www.capterra.co.uk/software/173203/bloomreach)
    - [Compare vs Customer.io](https://www.capterra.co.uk/compare/173203/174023/bloomreach/vs/customer-io)
11. **HubSpot Marketing Hub** — 4.5/5 (6258 reviews) — Over 100,000 customers in more than 120 countries use HubSpot's award-winning software to attract, engage and delight their customers.
    - [View profile](https://www.capterra.co.uk/software/171840/hubspot-marketing)
    - [Compare vs Customer.io](https://www.capterra.co.uk/compare/171840/174023/hubspot-marketing/vs/customer-io)
12. **WebEngage** — 4.5/5 (32 reviews) — Collect data from multiple sources and create a single source of truth.
    - [View profile](https://www.capterra.co.uk/software/143401/webengage)
    - [Compare vs Customer.io](https://www.capterra.co.uk/compare/143401/174023/webengage/vs/customer-io)
13. **Klaviyo** — 4.6/5 (539 reviews) — Klaviyo the only CRM purpose-built for B2C, combining your email and SMS marketing, analytics, and customer service in one place.
    - [View profile](https://www.capterra.co.uk/software/156699/klaviyo)
    - [Compare vs Customer.io](https://www.capterra.co.uk/compare/156699/174023/klaviyo/vs/customer-io)
14. **Emma by Marigold** — 4.2/5 (157 reviews) — Emma by Marigold makes it easy for teams of all sizes to create and collaborate on campaigns that drive conversions and revenue.
    - [View profile](https://www.capterra.co.uk/software/75428/emma)
    - [Compare vs Customer.io](https://www.capterra.co.uk/compare/75428/174023/emma/vs/customer-io)
15. **Salesforce Marketing Cloud** — 4.2/5 (532 reviews) — Customer relationship management solution that helps businesses with email marketing, loyalty management, and customer data management.
    - [View profile](https://www.capterra.co.uk/software/7723/salesforce-marketing-cloud)
    - [Compare vs Customer.io](https://www.capterra.co.uk/compare/7723/174023/salesforce-marketing-cloud/vs/customer-io)

## Related Categories

- [Email Marketing Software](https://www.capterra.co.uk/directory/30013/email-marketing/software)
- [Customer Data Platforms (CDP)](https://www.capterra.co.uk/directory/31334/customer-data-platform/software)
- [Transactional Email Software](https://www.capterra.co.uk/directory/31564/transactional-email/software)
- [Personalisation Software](https://www.capterra.co.uk/directory/30965/personalization/software)
- [SMS Marketing Software](https://www.capterra.co.uk/directory/30842/sms-marketing/software)

## Links

- [View on Capterra](https://www.capterra.co.uk/alternatives/174023/customer-io)
- [View Product Profile](https://www.capterra.co.uk/software/174023/customer-io)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.capterra.com.de/alternatives/174023/customer-io> |
| de-AT | <https://www.capterra.at/alternatives/174023/customer-io> |
| de-CH | <https://www.capterra.ch/alternatives/174023/customer-io> |
| en | <https://www.capterra.com/p/174023/Customer-io/alternatives/> |
| en-AE | <https://www.capterra.ae/alternatives/174023/customer-io> |
| en-AU | <https://www.capterra.com.au/alternatives/174023/customer-io> |
| en-CA | <https://www.capterra.ca/alternatives/174023/customer-io> |
| en-GB | <https://www.capterra.co.uk/alternatives/174023/customer-io> |
| en-IE | <https://www.capterra.ie/alternatives/174023/customer-io> |
| en-IL | <https://www.capterra.co.il/alternatives/174023/customer-io> |
| en-IN | <https://www.capterra.in/alternatives/174023/customer-io> |
| en-NZ | <https://www.capterra.co.nz/alternatives/174023/customer-io> |
| en-SG | <https://www.capterra.com.sg/alternatives/174023/customer-io> |
| en-ZA | <https://www.capterra.co.za/alternatives/174023/customer-io> |
| es | <https://www.capterra.es/alternatives/174023/customer-io> |
| es-AR | <https://www.capterra.com.ar/alternatives/174023/customer-io> |
| es-CL | <https://www.capterra.cl/alternatives/174023/customer-io> |
| es-CO | <https://www.capterra.co/alternatives/174023/customer-io> |
| es-CR | <https://www.capterra.co.cr/alternatives/174023/customer-io> |
| es-DO | <https://www.capterra.do/alternatives/174023/customer-io> |
| es-EC | <https://www.capterra.ec/alternatives/174023/customer-io> |
| es-MX | <https://www.capterra.mx/alternatives/174023/customer-io> |
| es-PA | <https://www.capterra.com.pa/alternatives/174023/customer-io> |
| es-PE | <https://www.capterra.pe/alternatives/174023/customer-io> |
| fr | <https://www.capterra.fr/alternatives/174023/customer-io> |
| fr-BE | <https://fr.capterra.be/alternatives/174023/customer-io> |
| fr-CA | <https://fr.capterra.ca/alternatives/174023/customer-io> |
| fr-LU | <https://www.capterra.lu/alternatives/174023/customer-io> |
| it | <https://www.capterra.it/alternatives/174023/customer-io> |
| nl | <https://www.capterra.nl/alternatives/174023/customer-io> |
| nl-BE | <https://www.capterra.be/alternatives/174023/customer-io> |
| pt | <https://www.capterra.com.br/alternatives/174023/customer-io> |
| pt-PT | <https://www.capterra.pt/alternatives/174023/customer-io> |

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