---
description: Discover the benefits and disadvantages of appICE.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: appICE Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [appICE](/software/1026226/appice) > [appICE Alternatives ](https://www.capterra.co.uk/alternatives/1026226/appice)

# Alternatives to appICE

Canonical: https://www.capterra.co.uk/alternatives/1026226/appice

> Explore the top alternatives to appICE. Compare features, ratings, and reviews to find the best software for your needs.

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## Top Alternatives

1. **Xtremepush** — 4.5/5 (55 reviews) — Power your marketing with automation for personalized, data-driven campaigns across multiple channels, boosting conversions.
   - [View profile](https://www.capterra.co.uk/software/151231/xtremepush)
   - [Compare vs appICE](https://www.capterra.co.uk/compare/151231/1026226/xtremepush/vs/appice)
2. **Customer.io** — 4.7/5 (87 reviews) — Customer.io is software that helps businesses create personalized experiences across channels using first-party data.
   - [View profile](https://www.capterra.co.uk/software/174023/customer-io)
   - [Compare vs appICE](https://www.capterra.co.uk/compare/174023/1026226/customer-io/vs/appice)
3. **CleverTap** — 4.4/5 (59 reviews) — User Retention Platform for High-Growth Mobile Apps
   - [View profile](https://www.capterra.co.uk/software/155737/clevertap)
   - [Compare vs appICE](https://www.capterra.co.uk/compare/155737/1026226/clevertap/vs/appice)
4. **MoEngage** — 4.3/5 (58 reviews) — MoEngage is an insights-led customer engagement platform that empowers marketers and product owners with AI-driven insights.
   - [View profile](https://www.capterra.co.uk/software/164687/sherpa)
   - [Compare vs appICE](https://www.capterra.co.uk/compare/164687/1026226/sherpa/vs/appice)
5. **Notificare** — 4.6/5 (27 reviews) — Notificare is the Customer Engagement Platform that helps brands to (re)engage their audience to increase retention and conversions.
   - [View profile](https://www.capterra.co.uk/software/160300/notificare)
   - [Compare vs appICE](https://www.capterra.co.uk/compare/160300/1026226/notificare/vs/appice)
6. **Netmera** — 4.5/5 (2 reviews) — Netmera is an omni-channel customer engagement marketing platform that provides personalized customer experiences.
   - [View profile](https://www.capterra.co.uk/software/183586/netmera-mobile-engagement-platform)
   - [Compare vs appICE](https://www.capterra.co.uk/compare/183586/1026226/netmera-mobile-engagement-platform/vs/appice)
7. **Appgain** — 5.0/5 (1 reviews) — A full-stack web \&amp; mobile app marketing platform.
   - [View profile](https://www.capterra.co.uk/software/188996/appgain)
   - [Compare vs appICE](https://www.capterra.co.uk/compare/188996/1026226/appgain/vs/appice)
8. **Netcore Customer Engagement** — 4.5/5 (26 reviews) — An intelligent full-stack platform that empowers marketers to increase conversions, user engagement, and retention across channels.
   - [View profile](https://www.capterra.co.uk/software/1013798/netcore-cloud)
   - [Compare vs appICE](https://www.capterra.co.uk/compare/1013798/1026226/netcore-cloud/vs/appice)
9. **EZ Texting** — 4.4/5 (245 reviews) — EZ Texting is SMS marketing software allowing businesses to send bulk texts, MMS, and manage campaigns to connect with audiences.
   - [View profile](https://www.capterra.co.uk/software/145848/ez-texting)
   - [Compare vs appICE](https://www.capterra.co.uk/compare/145848/1026226/ez-texting/vs/appice)
10. **Salesforce Marketing Cloud** — 4.2/5 (529 reviews) — Generate high-quality leads, increase lead and account conversion, and drive efficient growth with marketing automation.
    - [View profile](https://www.capterra.co.uk/software/7723/salesforce-marketing-cloud)
    - [Compare vs appICE](https://www.capterra.co.uk/compare/7723/1026226/salesforce-marketing-cloud/vs/appice)
11. **Marketo Engage** — 4.3/5 (710 reviews) — Adobe Marketo Engage is a leading AI-powered platform that automates and scales marketing to drive engagement, efficiency, and revenue.
    - [View profile](https://www.capterra.co.uk/software/75130/marketo-lead-management)
    - [Compare vs appICE](https://www.capterra.co.uk/compare/75130/1026226/marketo-lead-management/vs/appice)
12. **Braze** — 4.7/5 (168 reviews) — Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love.
    - [View profile](https://www.capterra.co.uk/software/155423/appboy)
    - [Compare vs appICE](https://www.capterra.co.uk/compare/155423/1026226/appboy/vs/appice)
13. **Iterable** — 4.3/5 (63 reviews) — Iterable is an AI-powered cross-channel communication platform that helps brands deliver joyful experiences to their customers.
    - [View profile](https://www.capterra.co.uk/software/143902/iterable)
    - [Compare vs appICE](https://www.capterra.co.uk/compare/143902/1026226/iterable/vs/appice)
14. **OneSignal** — 4.7/5 (106 reviews) — OneSignal is a customer engagement solution offering email, mobile \&amp; web push notifications, in-app messaging, and SMS.
    - [View profile](https://www.capterra.co.uk/software/163452/onesignal)
    - [Compare vs appICE](https://www.capterra.co.uk/compare/163452/1026226/onesignal/vs/appice)
15. **Mixpanel** — 4.5/5 (146 reviews) — Mixpanel is the decision analytics platform that helps teams move fast, align confidently, and act on what matters most.
    - [View profile](https://www.capterra.co.uk/software/158740/mixpanel)
    - [Compare vs appICE](https://www.capterra.co.uk/compare/158740/1026226/mixpanel/vs/appice)

## Related Categories

- [Marketing Automation Software](https://www.capterra.co.uk/directory/6/marketing-automation/software)
- [Mobile Analytics Software](https://www.capterra.co.uk/directory/30936/mobile-analytics/software)
- [Mobile Marketing Software](https://www.capterra.co.uk/directory/31308/mobile-marketing/software)
- [Marketing Analytics Software](https://www.capterra.co.uk/directory/31018/marketing-analytics/software)
- [Customer Engagement Software](https://www.capterra.co.uk/directory/30906/customer-engagement/software)

## Links

- [View on Capterra](https://www.capterra.co.uk/alternatives/1026226/appice)
- [View Product Profile](https://www.capterra.co.uk/software/1026226/appice)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/247595/appICE/alternatives/> |
| en-AE | <https://www.capterra.ae/alternatives/1026226/appice> |
| en-AU | <https://www.capterra.com.au/alternatives/1026226/appice> |
| en-CA | <https://www.capterra.ca/alternatives/1026226/appice> |
| en-GB | <https://www.capterra.co.uk/alternatives/1026226/appice> |
| en-IE | <https://www.capterra.ie/alternatives/1026226/appice> |
| en-IL | <https://www.capterra.co.il/alternatives/1026226/appice> |
| en-IN | <https://www.capterra.in/alternatives/1026226/appice> |
| en-NZ | <https://www.capterra.co.nz/alternatives/1026226/appice> |
| en-SG | <https://www.capterra.com.sg/alternatives/1026226/appice> |
| en-ZA | <https://www.capterra.co.za/alternatives/1026226/appice> |

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